Rrose Sélavy
Rrose Sélavy — the alter ego of Marcel Duchamp. Created in 1920, Rrose was one of many ways Duchamp subverted the conventions of the art world. Spoken, it resembles Eros, c'est la vie, the French expression for Love, that's life.
Art world transparency.
Demystifying and connecting the art world through data‑driven insight.
What we're building
01
The record
Artists, works, exhibitions, publications, and institutions — one connected model where every entry leads somewhere.
02
The tools
Applications for galleries, museums, artists, and institutions, built directly on the record. In private development.
03
The network
Every artist, gallery, museum, and institution — connected through what they have shown, published, and kept.
Company
Rrose, Inc. is an independent technology company founded in 2026 in Brooklyn, New York. We build art data infrastructure. Our work is in private development.
- Founded
- 2026
- Headquarters
- Brooklyn, New York
- Status
- Privately held
Careers
A small team in Brooklyn.